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The Digital Shift™
Get to know the powerhouse duo behind The Digital Shift™! With decades of experience scaling businesses and a no-nonsense approach to strategy, Jessica and Natasha live to see entrepreneurs take control of their growth. From tech tips to confidence-building, these two bring the inspiration and insights you need to make things happen.
Episodes
42 episodes
Episode 42 - The 4 Core Secrets to Turning Emails into Sales
In this episode of The Digital Shift™, Natasha Roberson reveals how to finally make email your most powerful sales tool. Forget boring newsletters or desperate blasts — Natasha shares the Self-Made Way, her proven 4-pa...
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Season 1
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Episode 42
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12:59
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Episode 41 - The Value Shift: 7 Lessons That Changed How I Charge for My Skillset—Not My Time
In this episode of The Digital Shift™, Jessica Green shares the 7 mindset and strategy shifts that completely changed how she priced her offers—and why she stopped trading hours for dollars.If you've ever...
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Season 1
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Episode 41
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35:40

Episode 40 - DMs That Convert: 3 Steps to Build a High-Converting Comment Keyword Funnel
In this episode of The Digital Shift™, Natasha Roberson tackles one of the biggest frustrations entrepreneurs face on social media: posting without results. If you’ve ever felt like you’re “posting and praying” — spending hours creatin...
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Season 1
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Episode 40
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19:04

Episode 39 - Midlife Badass: Building a Business That’s Bold, Connected, and Completely Automated Featuring: The Midlife Badass
Episode 39:Midlife Badass: Building a Business That’s Bold, Connected, and Completely AutomatedFeaturing: The Midlife BadassFrom Dream to Digital: How This Midlife Badass Built Her Bu...
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Season 1
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Episode 39
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33:56

Episode 38 - Inbox Gold: 5 Sequences Every Digital Business Should Have
In this episode of The Digital Shift™, Natasha Roberson reveals the 5 essential email and SMS sequences that turn your inbox into a 24/7 sales engine.If you’ve been relying solely on social media for leads and sales, you’re sit...
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Season 1
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Episode 38
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17:12
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Episode 37 - Before You Launch Anything—Build This First
Welcome to The Digital Shift™ — I’m your host, Jessica Green — and today we’re talking about what has to come first if you want your business to make money consistently.I’m not talking about your logo, yo...
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Season 1
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Episode 37
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18:32
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Episode 36 - Start Simple: What Every Online Business Needs (And What You Can Skip)
Welcome to The Digital Shift™ — I’m Jessica Green, and if you’ve been stuck in startup limbo or feeling overwhelmed by “everything” you're supposed to have in place before launching… take a breath.In this episo...
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25:04
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Episode 35 - Automation Overwhelm? Start with This One System First
Feeling overwhelmed by all the tools, tech, and to-dos when it comes to automation? You’re not alone—and this episode of The Digital Shift™ is here to cut through the noise.In this solo episode, Natasha R...
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27:40

Episode 34 - The Inbox Edge: Email Marketing That Cuts Through the Noise
In this episode of The Digital Shift™, Natasha Roberson dives deep into one of the most powerful, overlooked, and ROI-packed tools in your entire business: your email list.If you think email is dead—this ...
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38:00

Episode 33 - ClickFunnels, Kajabi, Skool & More: Why All-in-One + Mentorship Is the Only Stack You Need
In this episode of The Digital Shift™, Jessica Green takes a bold look at the “platform pile-up” plaguing online entrepreneurs. From ClickFunnels and Kajabi to Skool, Mailchimp, StanStore, Squarespace, SamCart, ManyCha...
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19:58

Episode 32 - Automation Isn’t Cold—It’s Consistent: How to Follow Up Without Losing the Human Touch
In this episode of The Digital Shift™, Natasha Roberson challenges the biggest misconception about automation: that it’s cold, robotic, or impersonal.The truth? Automation done right is what allows you to...
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26:21

Episode 31 - Keep the Lights On: How Smart Businesses Win While Everyone Else Logs Off
In this episode of The Digital Shift, Natasha Roberson breaks down what separates the entrepreneurs who slow down every holiday from those who keep scaling—without sacrificing family time. With the 4th of July holiday ...
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16:00

Episode 30 - Are You Building a Hobby or a Business?
In this episode of The Digital Shift™, Jessica Green challenges entrepreneurs to take a hard look at how they’re showing up in their business. Are you operating like a hobbyist—winging it, posting when you remember, an...
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27:38

Episode 29 - Your Link in Bio Is Leaking Sales—Here’s How to Fix It
In this episode of The Digital Shift™, Jessica Green exposes one of the biggest mistakes entrepreneurs are making right now—their link in bio is leaking sales. Whether you’re using Linktree, sending people to random we...
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23:37

Episode 28 - Mentorship, Mindset & Moving the Needle with Tech: A Conversation with Lisa Stein
In this episode of The Digital Shift™, Jessica Green interviews Lisa Stein—mentor, entrepreneur, and leader of The Mentor Membership community. Lisa opens up about the real-life lessons that shaped her business, the mi...
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35:37
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Episode 27 - Summer Slowdown or Scale-Up? How to Use June to Build Momentum While Everyone Else Rests
In this episode of The Digital Shift™, Natasha Roberson delivers a powerful message for entrepreneurs tempted to hit cruise control this summer. While most businesses slow down in June, the savviest entrepreneurs are u...
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22:51

Episode 26 - How to Scale Without Burnout and Why Automation is the Key
In this episode of The Digital Shift™, Jessica Green unpacks the five must-have systems that every business needs in place to scale—without burning out. From lead capture to client retention and content automatio...
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33:25
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Episode 25 - From Likes to Leads: Automating the Social Media Follow-Up That Converts
Episode Summary:In this episode of The Digital Shift™, Natasha Roberson dives into one of the most powerful (and overlooked) tools for online entrepreneurs: social media follow-up automation.
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27:25

Episode 24 - 10 Reasons Why Your Business Needs to Digitally Shift
In this episode of The Digital Shift™, Jessica Green breaks down 10 critical reasons why businesses must embrace digital systems right now. Social media is unreliable, manual follow-up doesn’t scale, and if you don’t o...
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25:18

Episode 23 - Save $$$ While Upgrading Your Tech Stack: Simplify, Consolidate & Scale Smarter
In this episode of The Digital Shift™, Natasha Roberson exposes one of the biggest hidden expenses in your business: your tech stack. Are you juggling 6+ tools and hundreds of dollars a month trying to manage your emai...
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23:53

Episode 22 - Burnout to Boundaries: Protecting Your Energy While Scaling Your Business
In this episode of The Digital Shift™, Natasha Robertson pulls back the curtain on one of the biggest threats to entrepreneurs today: burnout. If you’ve ever felt like you’re doing all the things...
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40:23

Episode 21 - From Military Service to Million-Dollar Leadership: How Julia Thornhill Built a Global Network in 20+ Countries
In this episode of The Digital Shift™, Jessica Green sits down with powerhouse network marketing leader Julia Thornhill to discuss how she built a global team across 20+ countries, created over 100 six-figure earners, ...
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44:22

Episode 20 - The Win-Back Journey – How to Reignite Cold Leads & Lost Customers with Email & SMS
In this episode of The Digital Shift™ Podcast, Natasha Robertson dives deep into a game-changing strategy—how to win back cold leads, lost customers, and even inactive business partners using email and SMS automation.<...
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28:08

Episode 19 - Is The Digital Shift Accelerator Right for You? (And 10 Reasons Why Now Is the Time to Join!)
In this episode of The Digital Shift™, Jessica Green and Natasha Roberson break down who the Digital Shift Accelerator is designed for—and who it’s NOT for. If you’ve been wondering whether this program is the right mo...
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32:47

Episode 18 - Stop Renting, Start Owning: How to Extract Your Social Audience Before It’s Too Late
In this episode of The Digital Shift™, Jessica Green uncovers a critical truth: If your business relies solely on social media to maintain relationships and generate sales, you’re leaving your success in the hands of p...
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26:09
