The Digital Shift™
Get to know the powerhouse duo behind The Digital Shift™! With decades of experience scaling businesses and a no-nonsense approach to strategy, Jessica and Natasha live to see entrepreneurs take control of their growth. From tech tips to confidence-building, these two bring the inspiration and insights you need to make things happen.
The Digital Shift™
Episode 37 - Before You Launch Anything—Build This First
Welcome to The Digital Shift™ — I’m your host, Jessica Green — and today we’re talking about what has to come first if you want your business to make money consistently.
I’m not talking about your logo, your website, your course content, or your Instagram aesthetic.
I’m talking about the system that actually turns interest into income—the one thing most people don’t build, and then wonder why their launch falls flat.
Let me take you behind the scenes…
We created the Automated Money Machine framework because time after time, we saw smart business owners with incredible ideas not make money—not because their offer was bad, but because they had no backend built to sell it.
No funnel.
No follow-up.
No way to capture leads.
No automation.
No booking flow.
No nurture system.
No sales assistant (human or AI).
They were launching blind. And broke.
So we built a system that fixed that.
This episode is going to show you exactly what that system looks like, how it works, and why it’s the only thing you should focus on before you go live with your offer.
Here’s what we’re covering today:
- Why most offers flop—even when they’re great
- The exact pieces you need in place to convert leads into clients
- How AI follow-up bots are now doing the heavy lifting
- And how to get your full sales system built with us at our Virtual Summit on September 9th
Let’s break it all down.
💡 The Mistake Most People Make
So many business owners are stuck in what we call the Launch Loop:
You get excited about your new program or product…
You start filming videos, tweaking content, maybe even writing your curriculum…
You post about it… maybe even share it on stories…
But then…
Crickets.
Why?
Because there was never a system behind it.
Just a great idea with no bridge to the buyer.
And the truth is, your audience doesn’t want more content—they want a clear path to say YES.
That means automation, follow-up, and an easy “I’m in” button.
🧠 Key Topics Cov
🚀 Ready to Build This For Real? Here’s How We Can Help
If today’s episode sparked something—and you’re ready to stop duct-taping your business together—here are a few simple ways to take your next step with us. No pressure. Just options.
🧠 Just Getting Started?
Free GHL Made Simple™ Workshop
See how Go High Level actually works without the overwhelm.
👉 www.self-made.biz/workshop
⚙️ Want Your Business in One Place?
Start Your Free Trial of The Hub
Funnels, email, SMS, automations, CRM—one login, one system.
👉 www.self-made.biz/thehub
🛠️ Ready to Build With Guidance?
4-Week GHL Systems Lab
Done-with-you support to build clean, scalable systems fast.
👉 www.self-made.biz/lab
🎓 Want Deep Training + Scale?
Tech Savvy School™
Master systems, automation, and offers with mentorship.
👉 www.techsavvyschool.com
🤝 Not Sure What You Need?
Book a quick 15-min discovery call.
👉 www.self-made.biz/discoverycall
✨ Start where you are. Systems create momentum.
Follow us on IG 👉 @techsavvymentors