The Digital Shift™
Get to know the powerhouse duo behind The Digital Shift™! With decades of experience scaling businesses and a no-nonsense approach to strategy, Jessica and Natasha live to see entrepreneurs take control of their growth. From tech tips to confidence-building, these two bring the inspiration and insights you need to make things happen.
The Digital Shift™
Episode 36 - Start Simple: What Every Online Business Needs (And What You Can Skip)
Welcome to The Digital Shift™ — I’m Jessica Green, and if you’ve been stuck in startup limbo or feeling overwhelmed by “everything” you're supposed to have in place before launching… take a breath.
In this episode of The Digital Shift™, I’m breaking down the bare minimum you need to launch your business online—without drowning in tech, overthinking your strategy, or wasting time on things that don’t move the needle.
If you’ve ever stalled because you thought you “needed more,” this episode gives you permission to simplify and start.
You’ll walk away with a stripped-down success checklist, a list of what to skip, and a better understanding of what we teach inside the Digital Shift Studio to help you grow fast (and without burnout).
Whether you're just starting out or feeling stuck, this is your go-ahead to get in motion with clarity and confidence.
Here’s what we’re diving into:
- ✅ The core pieces you actually need to launch an online business
- 🚫 The fluff you can skip that’s keeping you stuck
- 🚩 Warning signs that you’re overcomplicating things
- 🛠️ How we simplify all of this inside the Self Made Hub + Digital Shift Studio
- 🎯 And a few action steps you can take this week to get unstuck and launched
Let’s do this.
👥 Who This Episode is For:
✅ Coaches, consultants, and social sellers in early stages
✅ Creators or affiliates launching their first funnel
✅ Burnt-out marketers trying to restart from a simpler place
✅ Anyone overwhelmed by tech, tools, or too much info
✔️ What You Actually Need to Launch
Let’s start with a story.
"I had a client named Jill. She spent a good year trying to get her business launched—hopping between Canva templates, debating Kajabi vs. Kartra, building an entire course. But guess what? She hadn’t even made her offer public. No emails, no lead magnet, no follow-up. Just a beautiful mess behind the scenes."
This is what I call the launch trap. So here’s your Launch Essentials checklist:
- A Clear Offer
Just one thing: a freebie, a low-ticket offer, a service, or a booking link.
🚀 Ready to Build This For Real? Here’s How We Can Help
If today’s episode sparked something—and you’re ready to stop duct-taping your business together—here are a few simple ways to take your next step with us. No pressure. Just options.
🧠 Just Getting Started?
Free GHL Made Simple™ Workshop
See how Go High Level actually works without the overwhelm.
👉 www.self-made.biz/workshop
⚙️ Want Your Business in One Place?
Start Your Free Trial of The Hub
Funnels, email, SMS, automations, CRM—one login, one system.
👉 www.self-made.biz/thehub
🛠️ Ready to Build With Guidance?
4-Week GHL Systems Lab
Done-with-you support to build clean, scalable systems fast.
👉 www.self-made.biz/lab
🎓 Want Deep Training + Scale?
Tech Savvy School™
Master systems, automation, and offers with mentorship.
👉 www.techsavvyschool.com
🤝 Not Sure What You Need?
Book a quick 15-min discovery call.
👉 www.self-made.biz/discoverycall
✨ Start where you are. Systems create momentum.
Follow us on IG 👉 @techsavvymentors